Design and analysis of narratives enriched with artificial intelligence. UNED - UTMACH transfer project
DOI:
https://doi.org/10.5944/ried.28.2.43305Keywords:
artificial intelligence, digital narratives, visual design, ethical designAbstract
This article analyzes the results of a Transfer Project developed by the Universidad Nacional de Educación a Distancia (UNED, Spain) for the Universidad Técnica de Machala (UTMACH, Ecuador) on the integration of Artificial Intelligence (AI) in the elaboration of 22 educational narratives by university students, evaluating its impact on the clarity, coherence, and personalization of academic content. AI facilitates the creation of clear and coherent educational materials tested by analyzing university students' performance and needs, allowing adaptation of the content to their level of understanding and correcting errors. AI also enables the personalization of teaching, tailoring narratives to individual interests and learning styles and increasing learners' relevance and engagement. Incorporating AI materials in virtual learning scenarios such as sNOOCs makes learning more dynamic and participatory. A mixed-methods approach was employed, combining data collection, statistical analysis, and evaluations by Peer Evaluation Circles comprising 200 researchers. The study results indicate a strong correlation between educational relevance and content clarity, as narratives rated as relevant tend to be perceived as clear and coherent. The study underscores the importance of a strong ethical foundation in using AI to ensure adequate and equitable understanding of content, even though sometimes ethics and clarity are not entirely aligned.
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